Privacy Policy

Last updated: 4 September 2025

This Privacy Policy explains how PDG Global Limited, trading as SWB / rideSWB (“SWB”, “we”, “our”, or “us”) collects, uses, stores and protects your personal information when you visit or make a purchase from rideswb.com and any related sub-domains, mobile sites or applications (collectively, the “Site”).

By using the Site you acknowledge that you have read and understood this Policy. If you do not agree with any part of it, please discontinue use of the Site.

1. Who We Are

PDG Global Limited is a company incorporated in Hong Kong.
Registered office: Level 23, 99 Hennessy Road, Wanchai, Hong Kong.

 

2. Information We Collect

 

2.1 Information you give us

  • Name, billing address, delivery address
  • Email address and telephone number
  • Payment information (credit/debit card details, digital-wallet identifiers, etc.)
  • Order details and communication preferences
  • Any other information you voluntarily provide (e.g., product feedback or customer-support messages)

2.2 Information we collect automatically

  • Device identifiers, IP address, browser type and version, time-zone setting, operating system
  • Referring URLs, clickstream data, pages viewed, links clicked, and interaction data
  • Cookies or similar technologies (see Section 8)

2.3 Information from third parties

  • Payment status confirmations from our payment processor
  • Delivery updates from shipping carriers (tracking numbers, proof of delivery, etc.)

 

3. Legal Bases for Processing (EEA/UK Users)

If you are located in the European Economic Area or the United Kingdom, we rely on the following legal bases under the GDPR:

  • Contract performance: to process and deliver your order
  • Legitimate interests: fraud prevention, network and information security, improving products and services
  • Legal obligation: complying with tax, accounting and other regulatory requirements
  • Consent: sending marketing emails where required by law

 

4. How We Use Your Information

We use your personal data only for the following purposes:

  1. Processing and fulfilling your orders, including payment, shipping, returns and warranty claims
  2. Providing customer support and responding to enquiries
  3. Detecting, investigating and preventing fraud or other misuse of the Site
  4. Meeting our accounting, tax, legal-reporting and audit obligations
  5. Improving our products and the functionality of the Site
  6. Communicating with you about your order or any safety-related product notices

 

5. Sharing and Disclosure

We do not sell, rent or trade your personal information. We disclose information only as follows:

  • Payment processors – to authorise and complete your payment (card networks, PayPal, Apple Pay, Google Pay, WeChat Pay, AliPay, etc.)
  • Shipping carriers – to deliver your order and provide tracking updates
  • Professional advisers – accountants, lawyers, insurers and auditors when necessary for legitimate business interests or to comply with legal obligations
  • Law-enforcement bodies, courts, regulators or other government authorities when required by applicable law or to exercise or defend our legal rights

 

6. International Transfers

Your data may be stored and processed in Hong Kong or in other jurisdictions where our service providers operate. Where we transfer personal data outside the EEA/UK, we rely on recognised adequacy decisions, Standard Contractual Clauses or equivalent safeguards approved under applicable data-protection laws.

 

7. Data Retention

We retain personal data only for as long as necessary to:

  • Provide the products and services you requested
  • Meet statutory retention requirements (e.g., tax and accounting records)
  • Resolve disputes and enforce our agreements

When retention is no longer required, we securely delete or anonymise your data.

 

8. Cookies & Similar Technologies

We use strictly necessary cookies to keep your session active and functional cookies to remember your shopping-cart contents. We do NOT use third-party advertising cookies. You can control or delete cookies through your browser settings; however, doing so may affect your ability to use certain features of the Site.

 

9. Security Measures

We maintain appropriate technical and organisational measures designed to protect your data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access. These include:

  • TLS/SSL encryption for data in transit
  • PCI-DSS compliant payment processing (we never store full card numbers)
  • Role-based access controls and regular security audits

 

10. Your Rights

Depending on your location, you may have the right to:

  • Access – obtain a copy of the personal data we hold about you
  • Rectify – correct any inaccurate or incomplete data
  • Erase – request deletion of your personal data (“right to be forgotten”)
  • Restrict or object – limit or object to certain processing activities
  • Portability – receive your data in a machine-readable format
  • Withdraw consent – at any time, without affecting the lawfulness of processing based on consent before its withdrawal

To exercise any of these rights, email [email protected]. We will respond within one month (or sooner if required by law).

 

11. Children’s Privacy

The Site is not directed to children under 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us so we can promptly delete it.

 

12. Third-Party Links

The Site may contain links to external websites not operated by us. We are not responsible for the privacy practices or content of such sites. We encourage you to review the privacy policies of any third-party sites you visit.

 

13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a new “Last updated” date. Material changes will be communicated via email or prominent notice on the Site. Continued use of the Site after changes take effect constitutes acceptance of the revised Policy.

 

14. Contact Us

If you have questions, concerns or complaints about this Privacy Policy or our data-handling practices, please contact us:

Email: [email protected]
Postal address:
Data Protection Officer
PDG Global Limited
Level 23, 99 Hennessy Road
Wanchai, Hong Kong

If you are in the EEA/UK and feel we have not resolved your concern, you have the right to lodge a complaint with your local supervisory authority.